RisingSun is a leading independent full service research consultancy, founded in 2000. Focusing on Greater China, we offer research services that span the Asia Pacific and collaborate with international partner network for global projects. We now have research offices in Shanghai, Beijing and Guangzhou.

To catering emerging research needs in China’s low tier markets, the sub-brand Maxfield was established in 2008. Maxfield now has operation offices in 5 major cities, namely Chengdu, Wuhan, Shenzhen, Shenyang and Hangzhou.